Popularize Your Brand With Corporate Digital Production

Video marketing is the new black as a far as the corporate world is concerned. A study by Forrester Research projects over 74% of all online IP traffic will be video by 2017. What’s more, the 2014 Online Production Survey and Industry Trends Report say 65% of viewers watch more than three quarters of your content.It even gets better; the Online Publishers Association (OPA), in a study, found that 52% of marketing professionals worldwide name this type of content as the one with the best ROI in a sample of 10. The numbers go on and on, and you can’t deny that the prospects of using video production get even more appealing.Enhancing Brand Visibility in Visual MotionAs a suave entrepreneur, you appreciate the power of this form of digital content for your business. It dovetails with your branding campaigns that are all about making your enterprise more visible.Why digital marketing as opposed to myriad other branding techniques? Take a look.1. Instant AppealOne thing that these corporate productions have going for them is the fact that they appeal to a combination of senses. By combining audio and visual, you are assured that your corporate image will instantly make a lasting impression on the mind of a viewer.2. Wider ReachYour brand needs to spread its reach all over the globe. With the International Telecommunications Union (ITU) reporting there are three billion internet users, your material can spread like wildfire if you have impressive ideas. With amazing visuals, you can bet viewers will be sharing the same within minutes of viewing.3. More ContactIf you are to make an impression on your target market, they must interact with your content longer. With video production, you are assured a viewer will spend more time watching your explainer media or company launch thus learning even more about your company.4. VersatilityWhatever type of business you are running there is technology to suit your needs in enhancing your profile online. You can opt for animations, short films or web materials, and landing page projects, among many others. This flexibility makes it the most ideal form of corporate branding.5. Content RetentionA Cisco Visual Networking Index study in 2013 says that people retain 50% of a visual as opposed to only 22% of written information. To create a lasting impression about your company, you need a technique that will create indelible memories in the mind of your target clients. This is exactly what corporate motion information seamlessly achieves.There are many other ways through which video production improves your ROI. It is an affordable way to rake in the numbers and improve your search engine ranking. Can it get better than that?